One Year of Value-Based Bidding: SnapLogic Increases MQLs with 68% and SQLs with 47%
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Increase in MQL volume
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Increase in SQL volume
"Our collaboration with VertoDigital took our digital advertising efforts to the next level. By focusing on high-value opportunities and aligning our bottom-funnel strategy with business goals, we saw a dramatic performance improvement. The introduction of Value-Based Bidding and targeted regional strategies helped us increase the volume of MQLs and prove our campaigns' value in driving high-quality marketing sourced opportunities. The results went beyond what we anticipated and significantly impacted our business growth!"
Davi Chittams, Director of Demand Generation
SnapLogic is a cloud-based, unified integration platform as a service (iPaaS) that simplifies enterprise technology stacks through Enterprise Automation. A leader in Generative Integration, it enables businesses to seamlessly integrate multiple applications, big data, complex APIs, and IoT using drag-and-drop components, accelerating business outcomes.
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